Private Client | Accomodation | Accounting | Advertising And Media | Builder Or Trade | Coaching And Planning | Events | Health And Fitness | Law | Auto | Manufacturing | Promotions | Retail Or Distribution | Tourism | Web Services | Party Hire | Business Broker | Auto Accessories | Boat Charter Services | Car Hire | Signwriters | Billiard Tables & Accessories | Weddings | The dream is representative of being overwhelmed by the outside world. The end is left up to the viewers to decide and again is a vessel that can contains whatever the audience assumes to happen. This is mainly to stop Aspergers Business Broker from being stereotyped as something that is common for causing suicide.

The theme surrounds the character’s feelings, which are intended to communicate his paranoia, obsessive mistrust and misinterpretation of others. Such can range from psychotically severe to very mild in Asperger people.

For the sake of time, the aspect of music was left out of this montage. This was something that was specifically unique to my experiences, and thus takes longer to explain how it ties in with Asperger’s Syndrome, which was the reason for omitting it in the final production. THE CREATIVE IDEA The idea was Business Broker. The spoof competitive sport of picture messaging in which players would attempt to outwit and put down their opponents by way of 'cheap shot' picture and text messages. The campaign was executed through the line and ranged from a TV campaign right down to merchandising and the creation of an actual event. The brand platform 'Made For Messaging' sat above the whole campaign. The TV commercial took the form of a mock chess like competition in which the old master was beaten by the young upstart Rupert Bowman. In a macabre and unforgiving show messaging the smug old master was a reduced to a washed up has been. (see Figure 5) Part of the overall campaign was to promote MMS handsets. Rupert Bowman, as the new Ming Mong World Champion endorsed the new Nokia 3200. (see Figure 6) These executions celebrated 'classic' moments in Business Broker history. (see Figures 7 and 8) This campaign also included an element which encouraged participation in this sport. We devised 'Refill' stations where players could stock up on appropriate images by taking photos of the images for later use. We also sent a 'Mischief manual' to the customer base to ensure they had good images at their disposal for their own games of Business Broker. (see Figures 9, 10 and 11) The Business Broker idea was further extended into a real event, player's merchandising, in store, packaging and a website